PVD vs. gold plated jewelry: what is the difference?
PVD and electroplating are different ways to place a gold-colored finish over another material. PVD deposits the finish in a vacuum; electroplating uses an electrical current in a chemical bath. Neither process name, by itself, proves how long a piece will keep its appearance.
Why is PVD used for jewelry?
PVD can create a thin, well-adhered decorative coating and is commonly used over stainless steel. Its performance still depends on surface preparation, coating composition, thickness, the shape of the piece, and how it is worn.
Is PVD the same as solid gold?
No. A PVD-finished piece has a surface coating over a base material. Solid gold is an alloy containing gold throughout the piece. The construction and price are fundamentally different.
How can you compare two gold finishes?
Look beyond the process label. Ask for the base material, coating composition and thickness, relevant wear or corrosion testing, care terms, and the written guarantee. Siafra will publish those details for the finished first batch rather than infer performance from the letters PVD.